There is a number of evidence that suggests that games and gamified applications can drive collective action in the real world. How individuals interact with problem-solving within a gamified environment that can solve problems in the real world is such a hybrid context highly dependent on intrinsic motivation. Here the context of interaction is key to a hybrid approach, blending the characteristics of applied gaming, gamification and gameful design, exploiting the use of game mechanics for encouraging people to engage with tasks that produce real outcomes. The connection between digital interactions and outcomes in the real world forms a contextually hybrid approach, facilitating an experience for a community to collectively contribute to epic objectives and outcomes…